Hey, Wisconsin Entrepreneurs!
Enter for a chance to appear on Season 8.
Hey, Student Entrepreneurs!
enter for a chance to appear on season 8.


The one place in Wisconsin where ...
Entrepreneurship + Education + Entertainment
= Inspiration!
Engage. Learn. Enjoy! Watch Project Pitch It! Watch Wisconsin entrepreneurs pitch their dynamic ideas to a panel of leading business moguls who question, advise, and challenge the participants to take their ventures to the next level. In each episode, three entrepreneurs demonstrate their game-changing innovations and vie for weekly awards valued at more than $40,000. Awards include:
The Project Pitch It Award
The Peg Ann and David Gruber $10,000 Project Pitch It Award is meant to assist you in getting to your next level toward success.
The Jerry Jendusa/UWM Lubar Entrepreneurship Center Award
The Jerry Jendusa/UWM Lubar Entrepreneurship Center Award will provide you with mentoring from BreakthruU and the Lubar Entrepreneurship Center to help you untap your potential and address your business needs. In addition, this award includes $5000 in cash.
We Energies /DNA Award
WE Energies and DNA are pleased to award $1500 in cash to help you work toward achieving your goals. In addition, We Energies and DNA will provide at least one session of mentoring in the area of marketing from a company leader.
TITLE SPONSOR
Thanks to UW-Milwaukee’s Lubar Entrepreneurship Center from
Project Pitch It Executive Producer/Creator, Bev Greenberg.
Meet the Moguls


Project Pitch It Executive Producer/Creator, Bev Greenberg, extends heartfelt thanks to the Moguls, whose commitment and support help make Project Pitch It a reality. The Project Pitch It moguls have their own self-made inspirational success stories to share. Each never gave up, had goals, valued education, and took risks. All are dedicated to helping other Wisconsin entrepreneurs untap their human potential and achieve their business dreams. Photo: John Grant Photography


Jerry Jendusa
Host of Project Pitch It, and Executive Producer, Jerry started Breakthru Strategies to follow his passion for helping individuals and teams untap their full potential through his involvement in business advising, entrepreneurial endeavors, and giving back to the community. He does this by telling the story of how he grew his company, EMTEQ, from a basement start-up to an international 100M business. In addition, he shares the lessons he learned along that journey. During his time there, Jerry encountered many trials and tribulations, which led to the creation and formulation of the Single-Page Plan and the inspiration for his book, Get Unstuck. He lives to help other entrepreneurs and individuals to “breakthrough” and follow their dreams. He is an active entrepreneurship and mental and behavioral health advocacy community member.
Jerry is a co-chair of Scale Up Milwaukee, an advisory member for the UWM Lubar Center for Entrepreneurship’s Entrepreneurship in Residence Program, and a judge for the Ernst & Young “Entrepreneur of the Year” for three consecutive years. In addition, Jerry helps kids and families untap their fullest potential through his involvement with the Make-A-Wish Wisconsin, the Pat Connaughton Foundation, and acting as a board member for Children’s Hospital of Wisconsin’s Mental and Behavioral Health group.


Gale Klappa
Gale Klappa joins Project Pitch It as a Mogul in Season 6. He is the Executive Chairman – of WEC Energy Group and a Director of Associated Banc-Corp and Badger Meter Inc. Gale is co-chair of the Milwaukee 7 and on the Executive Committee of the Metropolitan Milwaukee Association of Commerce. He previously served as chief executive officer of WEC Energy Group — parent of We Energies.


David Gruber
David is the founder and CEO of Gruber Law Offices, an award-winning personal injury law firm. David has grown Gruber Law Offices from one law firm to now around 120 team members. David’s success has allowed him to make significant contributions to many businesses and organizations in communities throughout Wisconsin. “One Call…That’s All!”


Peg Ann
Executive Producer Peg Ann is the former owner/CEO of Empire Level Manufacturing and Life Moves. She is a community leader, creating connections by breaking barriers. Peg supports dozens of local organizations. She is especially involved at Kradwell School and the Make-A-Wish Foundation.
Guest Moguls for Season 7


Dr. Deborah Allen
Deborah served as a mogul in Seasons 2, 3, and 4 and returns as a Mogul in Season 7. Dr. Deborah N. Allen (aka Dr. DNA) is an accomplished entrepreneur and forward-thinking business executive. Allen has over 30 years of experience driving business sales and increasing revenue. Dr. Allen honed her skills in service quality, organizational process improvement, and change management at a public utility company serving alongside C-suite executives. As former President of Nevada Corporation, DBA McDonald’s, Dr. Allen owned 10 McDonald’s Restaurants, with 700 employees and $15 million in annual sales. As an experienced entrepreneur and service quality expert, Dr. Allen is committed to mentoring current and future entrepreneurs through her organization, DNA Network LLC.


Jamie Andrzejewski
Jamie is the founder and owner of Nourish Natural Products — an award-winning, Milwaukee-based wellness brand of products for the body, mind, and home. She was a Project Pitch It Season 5 participant and is back as a guest mogul for Season 7. Jamie is a highly-respected leader in the women-owned small business community. She is known for her commitment to social impact and mentorship. Jamie is dedicated to helping others rise.
MEDIA SPONSORS
Project Pitch It airs in every television market in the state and has more than 80,000 weekly viewers.
The statewide network includes:
WISN-TV 12
WSAW/WYOW-TV 7 (Wausau) | WBAY-TV 2 (Green Bay) | WKBT-TV 8 (La Crosse) | WKOW-TV 27 (Madison)
Pitch your product or service for a chance to appear
on Project Pitch It!
Watch Emerging Entrepreneurs Pitch their product or service on Project Pitch It
Are you excited to discover the next generation of entrepreneurs? Look no further than Project Pitch It, the popular reality TV show presented by UW-Milwaukee’s Lubar Entrepreneurship Center. Each week, emerging entrepreneurs from across Wisconsin pitch their innovative products and ideas to a panel of experts, including business moguls Jerry Jendusa, Gale Klappa, David Gruber, and Peg Ann. These passionate individuals are working hard to turn their big ideas into successful businesses, and with awards totaling more than $40,000 each week, the stakes are high. Don’t miss your chance to witness the creativity, drive, and determination of Wisconsin’s up-and-coming business leaders – tune in to Project Pitch It now!