Project Pitch It News-Season 5

Cream City Print Lounge wins $10,000 on ‘Project Pitch It’

APRIL 23, 2021 • West Allis-based Cream City Print Lounge drew a $10,000 investment from moguls during the latest episode of “Project Pitch It,” WISN-TV Channel 12’s Shark Tank-style show. The startup brands itself as an interactive “print and sip studio,” a place where artists can learn to design and screen print apparel while enjoying alcoholic beverages.  > Learn More

Steady Shot for diabetics highlighted
on ‘Project Pitch It’

MARCH 29, 2021 • A Milwaukee-based startup developed an innovative device that helps diabetics inject insulin with their insulin pens with greater ease. During Saturday’s episode of “Project Pitch It,” on WISN-TV Channel 12, Milwaukee entrepreneur Shawn Michels pitched…
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Carvd N Stone wins cash prize on ‘Project Pitch It’ Novir and Torilleria Zepeda win mentorship

MARCH 23, 2021 • Milwaukee-based media company Carvd N Stone won $10,000 on the latest episode of Project Pitch It on Saturday on WISN-TV Channel 12. Project Pitch It mogul Jerry Jendusa asked Carvd N Stone founder Nyesha Stone… > Learn More

Lone Rock tortilla makers win $5,000
on ‘Project Pitch It’

MARCH 21, 2021 • LONE ROCK (WKOW) — A Lone Rock company is getting some statewide recognition this weekend on Wisconsin’s version of ‘Shark Tank’. > Learn More


'Project Pitch It' returns Saturday to WISN 12

MARCH 19, 2021 • The premiere of season five of “Project Pitch It” is Saturday night on WISN 12. The new episodes will be on at 10:35 p.m. Saturdays and 11:30 a.m. Sundays. > Learn More

JoAnne Sabir joins moguls as Project Pitch It returns for fifth season

March 8, 2021 • Milwaukee-area entrepreneur and Sherman Phoenix co-founder JoAnne Sabir will join Project Pitch It’s lineup of moguls for the Shark Tank-style show’s fifth season, which airs on WISN-TV Channel 12. Sabir returns to the show as a mogul after auditioning her company Juice Kitchen on the first season of Project Pitch It.  > Learn More

Look Up Wisconsin!

A billboard featuring our Project Pitch It Moguls grabs the attention and wonder of Wisconsin viewers during their daily commute.


'Project Pitch It' Returns
for a Sixth Season

FEBRUARY 17 2022 • Project Pitch It intersects entrepreneurship, education, and entertainment to inspire small business owners to pursue their passion with relentless motivation. Co-sponsored by BizTimes Media & WISN-12 News, the show follows a ‘Shark Tank-like’ style format. Wisconsin innovators and entrepreneurs make their pitch to area business moguls in a bid to win three potential awards.  > Learn More

UW-Milwaukee’s Lubar Entrepreneurship Center

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